Stakeholders’ analysis using value chain analysis: AHP in action

Abstract

Choosing stakeholders to be involved in an agricultural value chain research is a complex problem. Many researchers have used different qualitative and quantitative methods but few have tried the multi criteria decision making algorithm which has ability to combine both methods. The approach used in this research is of great importance to those researchers who are involved in any research studying optimization of evaluation processes in different agricultural value chains. In addition, it can be used to enhance decision making in any phase of research requiring the ranking of evaluation criteria in order to make an informed decision.