• Gender Differences and Consumer Purchase-decision: The Moderating Effect of Income Levels among Mall-Consumers in Dar es Salaam - Tanzania. 

  Kazungu, Isaac (Moshi Cooperative University, 2021)

  The field of gender has recently gained acceptability across the globe. While the concept of gender development has been widely studied, the link between gender attributes, income and consumer purchase-decision at the ...
• Innovation capabilities and export performance of SMEs: 

  Ringo, D.S; Tegambwage, A.G; Kazungu, Isaac (Moshi Cooperative University, 2022)

  Purpose – This paper aims to examine the relationship between innovation capabilities (INVC) and export performance (EXPERF) of manufacturing small and medium enterprises (SMEs). Moreover, the paper aims to investigate ...
• Believe a friend or the University? Students' satisfaction with service personnel and Word-of-Mouth in Tanzanian Higher Education 

  Kazungu, Isaac; Shillingi, V.; Kubenea, H. (Moshi Cooperative University, 2025)

  The increasing competition among higher education institutions underscores the need to understand how service personnel influence student satisfaction and, consequently, word consequently, word of mouth. To fill this ...
• High efficacy of artemether–lumefantrine and dihydroartemisinin–piperaquine for the treatment of uncomplicated falciparum malaria in Muheza and Kigoma Districts, Tanzania 

  Mandara, Celine I.; Kavishe, Reginald A.; Gesase, Samuel; Mghamba, Janneth; Ngadaya, Esther; Mmbuji, Peter; Mkude, Sigsbert; Mandike, Renata; Njau, Ritha; Mohamed, Ally; Lemnge, Martha M.; Warsame, Marian; Ishengoma, Deus S. (Moshi Co-operative University, 2003)

  Background: Artemether–lumefantrine (AL) is the recommended first-line artemisinin-based combination therapy (ACT) for the treatment of uncomplicated falciparum malaria in most of the malaria-endemic countries, including ...
• Integrating Information Literacy Subject into Universities’ Curricular towards Achieving Life Long Learning Habit among Students 

  Ponera, Jaffar M.; Kimaro, Prosper J. (Moshi Co-operative University, 2017)

  Information literacy (IL) subject plays a significant role in imparting life-long reading habit among University students which also enables students to become skillful information users in problem solving. The current ...

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