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Browsing Research Articles by Author "Kaijage, Shubi"

Browsing Research Articles by Author "Kaijage, Shubi"

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  • Madila, Shadrack S.; Dida, Mussa A.; Kaijage, Shubi (African Journal of Hospitality, Tourism and Leisure, 2022)
    The study analysed the current state of the adoption of social media analytics (SMA) technology and tools to tourism small and medium enterprises (SME) in Tanzania and to understand the factors which influence the adoption ...

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