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The extent of social media usage for exchanging knowledge by higher education students in Tanzania

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dc.contributor.author Ponera, Jaffar M.
dc.contributor.author Madila, Shadrack S.
dc.date.accessioned 2023-12-13T09:47:12Z
dc.date.available 2023-12-13T09:47:12Z
dc.date.issued 2023
dc.identifier.citation Ponera, J.M. & Madila, S.S. (2023). The extent of social media usage for exchanging knowledge by higher education students in Tanzania. Regional Journal of Information and Knowledge Management, 8 (2),17-36. en_US
dc.identifier.uri http://repository.mocu.ac.tz/xmlui/handle/123456789/852
dc.description.abstract Rationale of Study – This study investigated the extent of social media usage for exchanging knowledge by higher education students in Tanzania because, during the COVID-19 outbreak, Tanzania witnessed the closure of various higher education institutions due to a lack of dependable online learning platforms. Methodology – A mixed-methods approach with a convergent research design was used in this study. Parallel mixed-methods sampling was used to select a sample of 239 out of 633 postgraduate students from the four selected higher education institutions in northern Tanzania. Interviews were conducted with eight heads of academic departments at the HEI. The quantitative data was descriptively analysed with SPSS version 24, and the results were presented as tables, frequencies, and percentages. Qualitative data were submitted to thematic analysis using Atlas.ti version 7 based on the emerging themes. Findings – The findings established that education (classmates) and WhatsApp were postgraduate students' most commonly used social media. They also perceived social media as applicable and developed positive attitudes towards it because of the advantages it offered them in academics. The study further found the frequent use of social media by postgraduate students. Implications – The study recommended that the management of HEIs ensure the availability of reliable Internet to facilitate knowledge-sharing activities and offer training on the ethical use of such platforms. Originality – This is a component of a larger PhD study submitted to the University of South Africa (UNISA), contributing to the existing body of knowledge. en_US
dc.language.iso en en_US
dc.publisher Regional Institute of Information and Knowledge Management en_US
dc.relation.ispartofseries Vol. 8;No. 2
dc.subject Social media usage en_US
dc.subject Higher education institutions en_US
dc.subject Knowledge exchange en_US
dc.subject Postgraduate students en_US
dc.subject Tanzania en_US
dc.title The extent of social media usage for exchanging knowledge by higher education students in Tanzania en_US
dc.type Article en_US


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