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Browsing Marketing, Procurement and Supply Management by Subject "Enterprise"

Browsing Marketing, Procurement and Supply Management by Subject "Enterprise"

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  • Kazungu, Isaac; Rotich, Gladys; Otieno, Romanus O.; Ngugi, Patrick K. (International Journal of Economics, Commerce and Management, 2018)
    This study examines the contribution of marketing support services on the performance of exporting handcraft Micro and Small Enterprises (MSEs) in Tanzania. The Marketing Mix Theory and Positivism Approach are the key ...
  • Ndayisenga, Amos (Moshi Co-operative University, 2022)
    Despite the efforts of the Government of Tanzania to promote the listing of SMEs on DSE through EGM, the number of listed SMEs is extremely low. In more than 3 million, only six (6) SMEs are currently listed on DSE via ...

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