Abstract:
The 21st century has brought with it a new workplace, one in which everyone must
adapt to a rapidly changing society with constantly shifting demands and
opportunities. The economy has become global and is driven by innovations and
technology and organisations have to transform themselves to serve new customer
expectations. It is necessary to review this book so as to identify issues that was not
reflected so that practicing and aspiring managers can be guided effectively. This book
was designed to inform existing and aspiring managers invert innovative solutions to
the challenges that affects today’s organisations. This is because today’s business
environment forced managers to go beyond theories and practices of traditional
management. Managing in today’s dynamic and uncertain world needs intensive
management skills and capabilities. Thus, this book covers both traditional
management skills and the new competencies needed in a turbulent environment
characterized by chaos. While the traditional practices focused on control, rules and
regulations, stability and efficiency, the contemporary approaches focus on leading
change, creativity and enthusiasm, shared vision and value. The main weakness of the
book is its failure to present and link notion of knowledge and information sharing
culture as well as firm growth stages in each management function on which this book
is designed, the book also assume relationship between issues and topics presented are
linear and failed to link management functions and stages of firm development.
Nevertheless, New Era of Management is a very good resource book for managers,
professors and university students pursuing courses related to business studies. The
book will also help researchers to identify gaps in the knowledge for the future
researchers.
